IFSS Land » Search Analytics http://www.ianstrainseymour.com/blog Home Base for Ian Strain-Seymour: social media, search, web analytics, usability Wed, 25 Mar 2009 14:33:44 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 SMX Search Analytics? http://www.ianstrainseymour.com/blog/2009/02/28/guess-whos-speaking-at-smx-search-analytics/ http://www.ianstrainseymour.com/blog/2009/02/28/guess-whos-speaking-at-smx-search-analytics/#comments Sat, 28 Feb 2009 22:01:16 +0000 Ian Strain-Seymour http://www.ianstrainseymour.com/blog/?p=78 I will be speaking on the Analytics & Competitive Intelligence at SMX Search Analytics, in Toronto, at the end of March/start of April.

The rest of the panel looks very strong: Helen Overland, from non linear creations; Khalid Saleh, from Invesp; and Dharmesh Shah, from Hubspot will all be participating. Vanessa Fox will be moderating.

My session will focus on 2 key areas: how to communicate competitive intelligence data within your organization and how to take effective action based on this data.

I will be the 2nd Apogee speaker at Search Analytics. Alissa Ruehl from Apogee will also be speaking. She will be part of the Analyzing & Converting Paid Search Traffic panel. Alissa heads up our Website Effectiveness practice, so she will bring a lot to the panel.

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